Brescia, Italy – September 2026 – Europe’s industrial map is changing. Geopolitical tensions, changing trade dynamics and the reorganisation of international supply chains are forcing European manufacturers to rethink where and how they produce. At the same time, the European Union is putting renewed emphasis on strengthening its manufacturing base and reducing strategic dependencies.

Within this changing landscape, Poland is increasingly emerging as one of the key industrial hubs of the European economy.

Poland’s economy grew by 3.6% in 2025 and the European Commission expects another 3.5% expansion in 2026, supported by high levels of EU-funded investment. Manufacturing remains particularly important to the country, reinforcing Poland’s role within the European industrial ecosystem.

It is against this broader European backdrop that Lombardi Converting Machinery strengthens its presence in Poland with the sale of a new Synchroline VIPER 350 to WEJHERPLAST, dedicated to label production. But this latest installation tells a story that goes beyond the sale of another printing press.

Poland and the new geography of European manufacturing

For decades, Europe’s industrial centre of gravity was largely associated with its Western economies. Today, that geography is evolving. Geopolitical fragmentation and disruption to international trade have pushed European manufacturers to reconsider supply chains, sourcing and industrial dependencies. Poland finds itself in a particularly interesting position within this transformation: a large European economy with a strong manufacturing base, significant investment and deep integration into the EU market.

The trend is visible in the printing industry as well. The value of Polish label production increased by 80% between 2019 and 2023, according to a Polish label-market report published ahead of Labelexpo Europe 2025. Printed self-adhesive labels represented around 62% of total output, while the report highlighted the relative resilience of Polish label printers to economic shocks.

For Lombardi, therefore, Poland represents more than another export market. It is becoming an increasingly strategic part of Europe’s industrial ecosystem.

A new VIPER 350. A renewed choice.

Within this environment, WEJHERPLAST has chosen to invest in a new Lombardi Synchroline VIPER 350, dedicated to label production. There is another element, however, that makes the investment particularly significant: WEJHERPLAST is already a Lombardi customer.

The first press started the relationship. The new VIPER confirms it.

The Synchroline VIPER represents the latest evolution of Lombardi’s narrow-web flexographic platform, developed around automation, productivity, flexibility and precise control of the printing process. For WEJHERPLAST, the new 350 mm press provides another step forward in its label-production capabilities while bringing the latest generation of Lombardi technology into its manufacturing operation.

Technology travels. Trust needs local roots.

There is a third protagonist behind this story: Reprograf-Grafikus. As Lombardi Converting Machinery’s authorised partner in Poland, Reprograf-Grafikus combines direct knowledge of the Polish printing industry with a strong local presence in sales, technical support and service. The new WEJHERPLAST investment therefore also represents an important confirmation of the synergy between the two companies.

Brescia, Italy – September 2026 – Europe’s industrial map is changing. Geopolitical tensions, changing trade dynamics and the reorganisation of international supply chains are forcing European manufacturers to rethink where and how they produce. At the same time, the European Union is putting renewed emphasis on strengthening its manufacturing base and reducing strategic dependencies.

Within this changing landscape, Poland is increasingly emerging as one of the key industrial hubs of the European economy.

Poland’s economy grew by 3.6% in 2025 and the European Commission expects another 3.5% expansion in 2026, supported by high levels of EU-funded investment. Manufacturing remains particularly important to the country, reinforcing Poland’s role within the European industrial ecosystem.

It is against this broader European backdrop that Lombardi Converting Machinery strengthens its presence in Poland with the sale of a new Synchroline VIPER 350 to WEJHERPLAST, dedicated to label production. But this latest installation tells a story that goes beyond the sale of another printing press.

Poland and the new geography of European manufacturing

For decades, Europe’s industrial centre of gravity was largely associated with its Western economies. Today, that geography is evolving. Geopolitical fragmentation and disruption to international trade have pushed European manufacturers to reconsider supply chains, sourcing and industrial dependencies. Poland finds itself in a particularly interesting position within this transformation: a large European economy with a strong manufacturing base, significant investment and deep integration into the EU market.

The trend is visible in the printing industry as well. The value of Polish label production increased by 80% between 2019 and 2023, according to a Polish label-market report published ahead of Labelexpo Europe 2025. Printed self-adhesive labels represented around 62% of total output, while the report highlighted the relative resilience of Polish label printers to economic shocks.

For Lombardi, therefore, Poland represents more than another export market. It is becoming an increasingly strategic part of Europe’s industrial ecosystem.

A new VIPER 350. A renewed choice.

Within this environment, WEJHERPLAST has chosen to invest in a new Lombardi Synchroline VIPER 350, dedicated to label production. There is another element, however, that makes the investment particularly significant: WEJHERPLAST is already a Lombardi customer.

The first press started the relationship. The new VIPER confirms it.

The Synchroline VIPER represents the latest evolution of Lombardi’s narrow-web flexographic platform, developed around automation, productivity, flexibility and precise control of the printing process. For WEJHERPLAST, the new 350 mm press provides another step forward in its label-production capabilities while bringing the latest generation of Lombardi technology into its manufacturing operation.

Technology travels. Trust needs local roots.

There is a third protagonist behind this story: Reprograf-Grafikus. As Lombardi Converting Machinery’s authorised partner in Poland, Reprograf-Grafikus combines direct knowledge of the Polish printing industry with a strong local presence in sales, technical support and service. The new WEJHERPLAST investment therefore also represents an important confirmation of the synergy between the two companies.

Brescia, Italy – September 2026 – Europe’s industrial map is changing. Geopolitical tensions, changing trade dynamics and the reorganisation of international supply chains are forcing European manufacturers to rethink where and how they produce. At the same time, the European Union is putting renewed emphasis on strengthening its manufacturing base and reducing strategic dependencies.

Within this changing landscape, Poland is increasingly emerging as one of the key industrial hubs of the European economy.

Poland’s economy grew by 3.6% in 2025 and the European Commission expects another 3.5% expansion in 2026, supported by high levels of EU-funded investment. Manufacturing remains particularly important to the country, reinforcing Poland’s role within the European industrial ecosystem.

It is against this broader European backdrop that Lombardi Converting Machinery strengthens its presence in Poland with the sale of a new Synchroline VIPER 350 to WEJHERPLAST, dedicated to label production. But this latest installation tells a story that goes beyond the sale of another printing press.

Poland and the new geography of European manufacturing

For decades, Europe’s industrial centre of gravity was largely associated with its Western economies. Today, that geography is evolving. Geopolitical fragmentation and disruption to international trade have pushed European manufacturers to reconsider supply chains, sourcing and industrial dependencies. Poland finds itself in a particularly interesting position within this transformation: a large European economy with a strong manufacturing base, significant investment and deep integration into the EU market.

The trend is visible in the printing industry as well. The value of Polish label production increased by 80% between 2019 and 2023, according to a Polish label-market report published ahead of Labelexpo Europe 2025. Printed self-adhesive labels represented around 62% of total output, while the report highlighted the relative resilience of Polish label printers to economic shocks.

For Lombardi, therefore, Poland represents more than another export market. It is becoming an increasingly strategic part of Europe’s industrial ecosystem.

A new VIPER 350. A renewed choice.

Within this environment, WEJHERPLAST has chosen to invest in a new Lombardi Synchroline VIPER 350, dedicated to label production. There is another element, however, that makes the investment particularly significant: WEJHERPLAST is already a Lombardi customer.

The first press started the relationship. The new VIPER confirms it.

The Synchroline VIPER represents the latest evolution of Lombardi’s narrow-web flexographic platform, developed around automation, productivity, flexibility and precise control of the printing process. For WEJHERPLAST, the new 350 mm press provides another step forward in its label-production capabilities while bringing the latest generation of Lombardi technology into its manufacturing operation.

Technology travels. Trust needs local roots.

There is a third protagonist behind this story: Reprograf-Grafikus. As Lombardi Converting Machinery’s authorised partner in Poland, Reprograf-Grafikus combines direct knowledge of the Polish printing industry with a strong local presence in sales, technical support and service. The new WEJHERPLAST investment therefore also represents an important confirmation of the synergy between the two companies.

“Our cooperation with Lombardi is developing extremely positively, and this new investment by WEJHERPLAST is an important confirmation of what we are building together in the Polish market,” says Tomasz Balcerowski, Managing Director of Reprograf-Grafikus. “The fact that an existing Lombardi customer has chosen to invest again speaks for itself. Customers particularly appreciate the quality of Lombardi technology, the precision of register and the reliability of the platform in production. The new VIPER is generating strong interest in Poland: its concept has been very well received by the market, and we currently have several promising discussions underway. We see significant potential for further Lombardi installations in Poland.”

“We increasingly see Poland not simply as a market, but as an important part of the new European manufacturing landscape,” says Nicola Lombardi, Marketing Manager at Lombardi Converting Machinery. “Europe is rediscovering the strategic importance of its industrial base, and Poland is playing an increasingly important role in that process. Having a strong partner such as Reprograf-Grafikus gives us the local knowledge and presence required to turn this potential into long-term growth. WEJHERPLAST choosing Lombardi again is the best confirmation that this strategy is working.”